The Curated Home of Unique, World-Class Guitars, Their Makers & Culture

Guitars, Makers & culture

“I’m not a collector”

American Architect Lou Vergne has an obsession with form & function…

— Click HERE to watch the interview —

Black background with white text reading 'Boutique', 'Guitar', and 'Showcase' arranged vertically in large font.
Close-up of a gng electric guitar with a colorful, swirling red, green, and black woodgrain pattern on the body and a black pickguard, set against a dark background.
Close-up of a gng electric guitar with a colorful, swirling red, green, and black woodgrain pattern on the body and a black pickguard, set against a dark background.
Close-up of a person's arm working on building an acoustic guitar. The background shows a room with shelves and a window with trees outside.
Close-up of a person's arm working on building an acoustic guitar. The background shows a room with shelves and a window with trees outside.
A close-up of various sliced and whole wood logs arranged on a dark surface with the word 'CULTURE' overlaid in large white letters.
A close-up of various sliced and whole wood logs arranged on a dark surface with the word 'CULTURE' overlaid in large white letters.
A crowded indoor event with a large sign that says "EVENTS" in white letters on a dark background, string lights hanging from the ceiling, and people gathered around, some holding guitars and wearing casual clothes.
A crowded indoor event with a large sign that says "EVENTS" in white letters on a dark background, string lights hanging from the ceiling, and people gathered around, some holding guitars and wearing casual clothes.
Advertisement banner for D'Addario Players Choice Custom String Shop promoting a 15% discount with code PLAYERSCHOICE15 for first orders.
Logo with a clock symbol and the text "10 Years of Curiosity and Exploration 2017 - 2026" on a black background.
Black background with large white text that reads 'Boutique Guitar Showcase' in a stylized font.
Typography design with the words 'Tour en' in small white letters and 'Tout' in large white letters on a black background.
Logo of Cedar Creek Custom Case Shoppe with stylized text in white on black background.
Black background with large, white, distorted text spelling 'D'addario'.
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Demo videos

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Hear these inspiring guitars with hundreds of demo videos

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William “Grit” Laskin

The image features the text 'Boutique Guitar Showcase' arranged vertically in a stylish, modern font, with a black background.

He’s Changed The Guitar’s Form.

But, Can Guitar Makers Change The World?

Grit Laskin believes he can…

View Laskin Page
View Laskin Page
View All Makers
View All Makers
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Caught on camera

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Boutique Guitars in the wild.

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Hosted by: Jamie Gale
Curator of the Boutique Guitar Showcase

Podcast

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Life with
Strings
Attached

Learn more
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BGS in the spotlight

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Other media coverage of BGS guitars & events

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The Intentional Guitar

"…violin was preserved unchanged for centuries as… a divine order.

“The market nevertheless confirms that these instruments are all exceptional. But the market also confirmed a pair of Levi jeans from 1880 that sold for $76,000 in 2022.”

Ulrich Teuffel explores the parallels of the world’s most famous instruments, and why modern conditions demanded diversity.
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